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Candidate's Name EMAIL AVAILABLE
Summary
Cost Analyst/Program Manager/Marketing Analyst Profile
An astute, meticulous, and highly knowledgeable Strategic Marketing Analyst, with extensive experience deriving impactful insights from large datasets, and driving continuous improvement, for global automotive organizations. Expertise spans data analysis,
corporate and marketing metrics, strategy shaping, marketing tactics, maximizing return on investment (ROI), problem solving, building
business cases and project management. Harness strong communication, active listening, and interpersonal skills with cross-functional
collaboration and thought leadership, to accurately ascertain objectives, complete analyses, and draft incisive reports, that facilitate
informed decision making. Adept at training and mentoring colleagues, build team skillsets and expedite productivity. Provide invaluable
intelligence to stakeholders, identify marketing opportunities, and enable attainment of corporate objectives. Now seeking remote role to bring immediate value and impressive results to.
Areas of Expertise
Team Leadership
Data Analysis
Metrics ROAS, CPS & RPC
Insights & Trend Identification
Business & Marketing Strategy Project Management
Project Roadmapping
Operational Optimization
Marketing Tactics
Standards, KPIs & Quality Assurance
Green Belt Lean Six Sigma
Business Cases
Financial Accounting & Management
Budgeting & Forecasting
Human Resources Management
Networking
Customer Service
Thought Leadership
Organization & Prioritization
Training & Mentoring
English & Spanish
Adobe, MS Office, AS400,
RPG, Cobol, C++, Visual Basic, Java, HTML, DHTML, CGI, XML,
Accomplishments
Created access database to run reports comprising business case information.
Designed database to identify suppliers of specific products.
Built catalog of won business to generate market prices for new business.
Career Experience
Senior Global Strategic Marketing Analyst, Nexteer Automotive, Auburn Hills, MI Jul 2019 Present Collaborate with Tech and Marketing colleagues to determine and collect data for key analyses. Set protocols for data collation.
Promote transparency and cross-functional communication, to streamline workflow and augment operational efficiency.
Execute analyses and review metrics on campaign performance across market sectors and regions against established KPIs then utilize
results to refine future campaign strategy. Liaise with Product and Operations teams to interpret engagement metrics and decide
marketing tactics that build audience engagement. Design and implement dashboards and standardized reports that enable delivery of accurate, real-time information to stakeholders. Support adoption of tools to promote leadership and stakeholder activities.
Proffer thought leadership plus training and mentoring to increase knowledge across Analytics team.
Facilitated bookings of $5.9 billion - 29% of which won from competitors - including breakthrough steering wins,
by improving sales strategy and marketing campaigns.
Built and maintained TEAMs channels within Strategic Marketing Library, enabling organization of documentation and data, including charts, OEMs, competitor information, sourcing strategies, videos, training tools, automotive news, and articles. Determined OEM and competitor profiles plus designed visual OEM and Competitors Chart, that aided the visualization of strong strategy and listed supplier responsibilities across steering process.
Collate catalog of won business, including component costs.
Collect feedback from Customer and Regional Business Planning teams, update Global Market Share Model, execute market share analysis, discover share patterns, and report findings to senior leadership.
Benchmark competitors with real-time tracking and activity monitoring. Update competitor profiles annually and distribute. to relevant teams.
As Research Coordinator, lead acquisition and analysis of data for business unit.
Furnish global customer teams with competitor intelligence and customer updates.
Improve organizational efficiency and efficacy by designing and introducing common goal enterprise business processes.
Lead Cost Estimator & Analyst Statistician, Nexteer Automotive Saginaw, MI Jan 2008 Jul 2019
Headed data analytics activities, encompassing sampling, correlation analysis, variable selection and reduction, imputation, variable prepping, and recoding. Completed analyses, offered insights, and outlined corporate strategy recommendations and work
processes that optimized operational efficiency. Produced Scope of Work and estimated costs of assembly, labor, and materials
for each project and suggested ways to minimize spend. Monitored and controlled expenditure throughout project lifecycles.
Kept abreast of Enterprise Change Request (ECR) progress during Request for Quotation (RFQ) process, ensuring deadlines met.
Analyzed large and complex data sets, including electronic records and survey data. Laid out business cases and deciphered
cross-functional pricing data. Identified opportunities to cut expenditure and implemented new procedures, working in close
partnership with colleagues. Pinpointed trends and relationships within datasets, reviewed results and reported methods and
findings to stakeholders. Created solutions and protocols that increased efficiency of data management, programming, and
statistical activities. Processed ECRs in Nexteer Cost Analysis System (NCAS), for evaluation.
Resolved issues encountered with real-world data by collecting Information Handling Services Markit (IHSM) information for engineers, utilizing a microfilm database, enabling data analytics and better visualization of results.
Leveraged Lean Six Sigma methodology and root cause analysis to address deficiencies and errors in data, reducing data search times by 90%.
Supported Engineering, Finance, PC&L and Sales functions with cost walks and summaries, that enabled informed decision making, pursuit of new business and proof of information s value.
Defined and implemented common global enterprise business protocols to bolster company efficiency and effectiveness.
Provided production time and scheduling requirements information to Sales team, for quotation purposes.
Purchasing Financial Analyst, Nexteer Automotive, Saginaw, MI Jul 2006 Jan 2008
Preparation of monthly reporting records, variance analysis, monthly forecasting, annual budgeting, cost recovery analysis and scorecard files. Assisted finance department with month-end reporting activities by providing appropriate performance metrics Trained/Supported commercial team on establishing annual material and performance budgets Reported monthly results to management Participated in a variety of financial analysis and special projects Tracked commodity indices and work cross-functionally to understand variances between customer recovery / supply base cost Ensured compliance & continuous improvement to purchasing Policies & Procedures Maintained and documented proper internal controls Tracked and reported on Key Performance Indicators (KPI's) Supported cross-functional business unit teamLead Financial Analyst, Chrysler Motors Corp, Auburn Hills, MI Feb 2003 Jun 2006
IT Technician, PM Group, Milford, MI Aug 2000 Feb 2003
Education
Bachelor of Applied Sciences in Computer and Information Sciences and Support Services, Baker College, Muskegon, MI, Jun 2004
Dale Carnegie Licenses & Certifications
Prioritizing Your Tasks, LinkedIn, May 2022
Preparing for Your Review, LinkedIn, Nov 2021
Leading without Formal Authority, LinkedIn, Nov 2021
Managing Career Burnout, LinkedIn, Apr 2021
Coaching & Developing Employees, LinkedIn, Mar 2021
Developing Your Emotional Intelligence, LinkedIn, Mar 2021
Giving & Receiving Feedback, LinkedIn, Feb 2021
Leading Yourself, LinkedIn, Feb 2021
Chair Work: Yoga Fitness and Stretching at Your Desk, LinkedIn, Apr 2020 Computer and Text Neck Stretching Exercises, LinkedIn, Apr 2020
Managing Stress for Positive Change, LinkedIn, Apr 2020
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