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Title Ui Designer User Experience
Target Location US-NY-Manhattan
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Candidate's Name
UX/UI Designerhttps://achitadesigns.com https://LINKEDIN LINK AVAILABLE EMAIL AVAILABLE Street Address  974 1978WORK HISTORYUX/UI Designer - Contract (Sense)Remote December Street Address  - Present Collaborate with an agile team to transform Sense's non-alcoholic beverage B2C website by leveraging its live Shopify platform, high-fidelity wireframes, and incorporating industry best practices for optimal user-centric design. Conduct ongoing user testing sessions for high-fidelity prototypes and the current Shopify site, shaping improvements for enhanced user intuition in subsequent designs through a comparative analysis. Refine Senser's website screens and prototypes for seamless navigation, optimal user experience, and enhance functionality, aligning with client expectations through effective stakeholder management. Elevate the product discovery stage with a design-driven interface, replicating in-store ambiance online and utilizing intuitive navigation to boost the conversion rate and stand out in the e-commerce landscape. Establish a comprehensive developer handoff package, including user flows, precise measurements, developer-ready design assets, and annotated design files for a seamless transition from design to development. UX/UI Designer - Contract (Bugetalizer)Remote August 2022 - December 2023 Contributes to B2C Financial mobile app design, employing UI/UX principles for an attractive, engaging onboarding experience with a focus on visual hierarchy, consistency, and seamless user flows Perform a competitive analysis to assess ongoing financial applications, followed by heuristic evaluations on current screens to identify areas for improvement, inform design decisions, and implement enhancements in both UX and UI. Create comprehensive user flows to guarantee a smooth user experience, guide users through the navigation process efficiently, and enhance their overall interaction with the application. Generate a range of wireframes and UI iterations, harmonizing visuals with design principles and intuitive features, prioritizing usability for users with diverse financial knowledge, exceeding both user goals and client requirements. Build a style guide, covering UI components, variants, color palettes, typography, and iconography for consistent UI usage, all while aligning with the brand identity to create a visually cohesive and aesthetically pleasing design system. AI Model Evaluator and Insights Contributor - Remotasks Remote Jan 2024 - Present Assess and rate AI model responses in Thai and English for accuracy, coherence, and cultural relevance. Collaborate remotely with industry leaders to train the next generation of AI models. Participate in a collaborative environment with professionals passionate about language and artificial intelligence, providing unique insights crucial to project success. Develop robust research and analysis skills to efficiently gather and evaluate information, ensuring thoroughness and accuracy in data assessment. Conduct fact-checking exercises to verify the authenticity and reliability of data, including evaluating the accuracy, groundedness, and filtering harmful content in APIs Online Social Media Manager - Thungtawan HotelRemote December 2019 - January 2024 Transform online presence for Thungtawan Hotel, managing key platforms like Booking.com, Expedia, Traveloka, Airbnb, and various social media channels, resulting in a significant increase in reservations and bookings. Optimize customer satisfaction through empathetic client correspondence, optimizing the reservation process and communication, leading to improved positive experiences. Utilize data analytics on the hotel's Facebook page to optimize content, engage the audience effectively, and ensure a seamless user experience, resulting in increased online visibility and engagement. Govern paid advertising campaigns, optimizing ROI and audience reach, while also enhancing customer relations through effective CRM management, contributing to improved overall satisfaction and loyalty. Secretary and Office Administrator - Tourism Authority of Thailand (TAT-NY), New York New York, NY August 2017 - December 2019 Execute administrative responsibilities, managing phone calls, emails, and files, and generating monthly reports with a focus on integrating user-focused design principles to enhance workflow and accessibility. Lead Media Press trips and Travel agent visits to Thailand, earning recognition as an outstanding ambassador for Thai tourism and contributing to the effective promotion of the destination during the Thailand Travel Mart Plus 2019. Play a key role as an escort, providing valuable information at renowned marketing events such as the New York Times Travel Show, Citi Taste of Tennis, etc., significantly contributing to promoting tourism in Thailand. Manage third-party lease and contract negotiations, spearheading successful office lease discussions, securing favorable terms, and ensuring the company's tenancy. EDUCATIONAvocademy, UI / UX Foundation CertificateGeneral Assembly, Data Analytics CertificateKasetsart University, Bachelor of EconomicsLaGuardia Community College, Associate of Applied Science in Food Service Management New York University, Master of Arts in Teaching English to Speakers of Other Languages (TESOL) SKILLSResearch: User Research, Competitive Analysis, Heuristic Evaluations, Ideation, Qualitative/Quantitative Research, Usability Testing, Contextual A/B Testing, Affinity Mapping, Personas, User Flows, User Interviewing, Data Visualization. Design: Wireframes, Color Theory, Typography, User Interface Design, Responsive Design, Information Architecture, Style Guides, Component Development, Sketching, Developing Handoff, Photography and Video Editing, Grid Systems. Toolkit: Figma, Miro, Otter.ai, Slack, Lookback, Zoom, Loom, Microsoft Office, Google Suite, Canva, Capcut, ChatGPT Soft Skills: Collaboration, Adaptability, Leadership, Analytical skills, Entrepreneurial Mindset, Communication, Organizational skills, Problem-Solving, Critical thinking, Interpersonal skills, Customer service orientation, Storytelling. Language: English, Thai, Basic understanding of HTML, CSS and Javascript.

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