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2015  presentFounder & Creative Director, Big Word of the DayShane DeRolf brings more than Street Address  years of publishing, television production and executive leadership to his role as founder and Creative Director of Big Word of the Day (BWOTD), an innovative, evidence-based digital learning company that has been shown to significantly improve the vocabularies of young children. The impetus for creating BWOTD was to reduce the Word Gap in America by providing teachers, parents and children with a fun and engaging program that uses books, songs, animation and dance to quickly improve the vocabularies of young childrenBecause vocabulary is the foundation of literacy, by improving the vocabularies of children, BWOTD better prepares kids for success in both school and life: https://bigwordoftheday.com/preschool Street Address   2013Founder & Creative Director, Big Green Company Inc. Prior to BWC+, Shane was the founder and Creative Director of Big Green Company Inc., producers of Big Green Rabbit, a four-time regional Emmy award-winning childrens preschool television series that aired on PBS from Street Address -10. The goal of Big Green Rabbit was to get preschoolers up and off the couch, dancing and burning calories in an effort to reduce childhood obesity, the #1 health problem facing kids in 2007 and beyond. Shane served as the Creator, Executive Producer, and Head Writer on Big Green Rabbit 1995  1997President, Random House EntertainmentShane served as president of Random House Entertainment, where he wrote the best-selling childrens book, The Crayon Box That Talked, which has sold over two million copies to date, and produced The Crayon Box, a preschool childrens television series in national syndication. In addition to his passion for creating engaging content for kids, Shane's zeal for social justice and education has led him to produce award-winning long-form television programming and short-form PSA's for the Ad Council, including The Crayon Box That Talked, and the Emmy nominated Watts On Your Mind, which remains the largest national children's communications campaign in the history of the Ad Council and EPA. The Crayon Box That Talked PSA: https://vimeo.com/manage/videos/575549025 TestimonialsThis work makes an important contribution to our efforts to build bridges of communication, understanding, and respect among children of diverse racial, religious, and ethnic groups...I salute you for your efforts to promote peace and racial harmony.---Bill Clinton, PresidentResults that will surprise and delight you. I find the creativity and ingenuity coupled with common sense irresistible.--Dr. Richard Steckel, Author, Filthy Rich and Other Non-Profit Fantasies Shane DeRolf EMAIL AVAILABLE Tel: PHONE NUMBER AVAILABLE As a new campaign, Americans for National Parks was looking for a cutting edge feel that could 'cut through the morass of other environmental groups and get people interested." Shane DeRolf delivered -and then some!--Jennifer Coken, National Campaign Director, National Parks Conservation Association Rarely have I seen at the Ad Council such widespread enthusiasm and appreciation for a piece of work.--Eva Kasten, Executive Vice President, The Advertising Council...unanimous chorus of praise for the brilliant artistic creativity.--Karen McGill Lawson, Executive Director, Leadership Conference Education Fund 1993 - 1995Executive Vice President & Creative Director, World POG Federation Shane was a co-founder and served as the Creative Director of World POG Federation, the marketing company that transformed an idea into an international toy phenomenon with sales of more than $175 million in two years.As part of the Executive Committee, Shanes responsibilities included Strategy, Marketing, Product Development, and Global Licensing---which was the most profitable division in the company. He also managed a staff of 24 highly creative people.Shane also served as the team leader when negotiating licensing deals with Mattel, Disney, Hasbro, and many others.1991 - 1992Creator & Executive Producer, Zazoo U, Fox Kids Network Shane began his career in childrens television by creating the groundbreaking and critically acclaimed Zazoo U for Fox Kids Network in 1991. As a result of his work on Zazoo U, Shane was asked to conceive and lead the branding effort for the young network that helped it become the #1 childrens television network in the world. SummaryShanes extensive body of work has caught the attention of such publications as the Los Angeles Times, Boston Globe, and U.S. News and World Report, which wrote that with Shane DeRolf, "a single, eccentric imagination is clearly at work."Shane has the unique ability to communicate complex ideas and issues in simple and understandable ways that inspire people of all ages to action. He also has an unwavering passion for better preparing Americas youth for success in school and life.Shane is a best-selling childrens book author with sales of over 2MM copies worldwide and is an 11-time regional Emmy award-winning writer, producer and director. He also is a recipient of the Partners in Public Service Award of Excellence from the National Broadcast Association. References available upon request