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EMAIL AVAILABLE PHONE NUMBER AVAILABLE www.dombrowcreative.comObjective Award-Winning, Strategic, Creative Director with expertise in problem-solving and a passion for integrated storytelling seeking a leadership role at a growth-focused company on a similar mission. Summary Multifaceted, Creative Leader: Two decades of experience leading, conceiving, and developing integrated campaigns for top ad agencies, digital firms, and healthcare companies across industries from beauty to biotech exceeding business objectives and winning awards including D&AD, Clio, and One Show Gold.Highlights Public Health Advocate: Launched the first cure for HEP C on national TV and later created, developed, and executed Walmart's high-impact COVID-19 vaccine rollout campaign, repositioning the retail giant as a wellness destination during a critical time in the pandemic. NY Emmy Award Winner: Wrote and produced a ground-breaking breast cancer PSA, impacting public awareness. Sustainability Pioneer: Founded a purpose-driven branding company that transformed a local green haircare startup into an international e-commerce sensation, expanding its reach beyond select NYC salons. Turnaround Artist: Elevated Head & Shoulders from #2 to #1 best-selling dandruff shampoo in the U.S., rebranding it from medicinal to a beauty/wellness essential during my tenure as SVP, Creative Director, and Senior Copywriter at Saatchi & Saatchi.ExperienceCreative Director, Senior Copywriter, Freelance Dombrow Creative New York, NY 07/2009 - Current Integrated experience across industries including beauty, beverages, CPGs, entertainment, fashion, finance, food, healthcare, lifestyle, luxury, retail, spirits, tech, travel, startups, and non-profits. Collaborated on launching healthcare brands through the regulatory pipeline and created integrated assets for AORs on various brands (HCP and DTC). Categories: autoimmune disease, BoNT aesthetics/therapeutics, biotech, cardiology, dermatology, diabetes, eye care, medical devices, mental health, oncology, rare diseases, women's health, and vaccines. Oversaw pre/post-production of TV, print, radio, OOH, digital, and social media campaigns. Spearheaded pitch strategy and creative at ad agencies and digital firms, winning new business. Agencies include CloserLook, CDMP, DDB, Digitas Health, FCB, FCB Health, Grey, Grey Health, Havas, JWT, La Communidad, McCann, Ogilvy, Publicis, Saatchi Wellness, R/GA, VMLY&R. Founder, Creative Director, Senior Copywriter Truth Beauty Now - New York, NY 07/2009 - Current Focused on building clean beauty, wellness, and transformational brands with creative solutions, including naming, brand identity, sustainable packaging design, social media, and videos. Provided strategic positioning and consulting based on insights from market research. Curated/led teams of top talent to deliver distinctive creative, including integrated campaigns, brand identity, social media, and printed collateral. Agencies include Evoke, Oberland, Possible, Strikeforce, Terri & Sandy, Tomorro SVP, Creative Director, Senior Copywriter Saatchi & Saatchi - New York, NY 01/2007 - 06/2009 Ran Head & Shoulders, North America, stabilizing the client relationship and winning awards. Oversaw creative teams/production of effective, integrated campaigns under on overarching concept to different target audiences (male/female) Shifted brand perception from medicinal to beauty/wellness, elevating sales from #2 to #1 best- selling dandruff shampoo in America.EducationThe University of Texas Austin, TX, United States Bachelor of Science: Communications/AdvertisingAwardsD&AD, One Show Gold, Clio, Andy, Addy, Art Directors Club, NY Emmy SkillsWorkfront, PHQ, Zyflow, Figma, Microsoft Office, Adobe, Asana, Slack CertificationsMarketing in a Digital World University of Illinois at Urbana-Champaign 08/2021 Integrative Nutrition Health Coach Institute for Integrative Nutrition 10/2015 Certified Kundalini Yoga Teacher The Kundalini Yoga Research Institute 05/2015 Certified Aromatherapist The New York Institute of Aromatherapy 10/2014 |