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Experienced, enthusiastic, and relationship driven professional creative dedicated to consistently producing high-quality content for businesses. Extensive knowledge of social media marketing, branding, and market trends.PHONE NUMBER AVAILABLE EMAIL AVAILABLE 5318 Lynnwood Dr. West Lafayette @sdeckardEDUCATIONBachelors DegreeVocal PerformanceWILLIAM CAREY UNIVERSITY2000-2005SKILLSPROFESSIONALBrand MarketingQuality managementAttention to DetailArt DirectionManaging DatabasesStrategic planningBudgeting and PlanningExcellent Verbal and WrittenCommunicationWORK EXPERIENCEFOUNDER/OWNERCall me Steph, Photographer, West Lafayette, IN November 2021 PresentCreate marketing content for social media campaigns and email marketing.Creates ads on Facebook and Instagram with successful trafc.Manages branding based on data analytics and consumer input.Shoots with Sony aX cameras, and Canon lenses (specically a 50mm f1.4) for high quality images.Extensive knowledge and experience with Adobe Creative Suite.Building strong client relationships through seamless session planning, excellent communication, high-quality photos, and timely delivery.Responsible for all correspondence with potential and active clients.Writes engaging and successful marketing, advertising, and social copy FOUNDER/OWNERMad Love Boutique, Lafayette, IN March 2018 January 2022Managed all social media accounts (Facebook, Instagram, TikTok, Pinterest).Created ads on Facebook, Instagram, and Google with successful trafc and outcomes.Created a solid brand that consumers connected with, and maintained strong relationships with regular customers.Managed all aspects of inventory: market research, trend analytics, purchasing, display, sales, returns.Created and maintained strong working relationships with my preferred brands, including Free People, POL, and Hiptipico.Created unique marketing style specic for Mad Love Boutique which drew a loyal and regular clientele.Highly involved in the creation, planning, and execution of area wide shopping events.Active participant in the Chamber of Commerce and their marketing campaigns with the purpose of bringing shoppers downtown more regularly than scheduled events.Responsible for all product photography and promotions.Responsible for all store design, layout, product displays, and overall vibe. FOUNDER/CREATORVelvet Lotus Photography, Lafayette, IN August 2011 November 2021Created branding materials for Facebook and print copy.Used social media marketing to promote new business and successfully build a regular clientele.Adobe PhotoshopFacebook Ads ManagerMicrosoft WordPagesDigital MarketingProduct LaunchLeadershipNetworking and BuildingrelationshipsCampaign DevelopmentVisual DesignSocial Media ManagementMarketing AnalyticsINTERESTSWork-Related ActivitiesPersonal DevelopmentVolunteer WorkTravelingReading & LearningPhotographyHealth & WellnessGood FoodExperience and extensive knowledge of Canon Cameras, Sony aX Cameras, Canon and Sigma lenses of varying focal lengths, external ash and lighting.Participated in the creation, planning, and promotion of many local photography events, including HelpPortrait, a free photo event geared toward low income or homeless individuals and families in the community.Building strong client relationships through seamless session planning, excellent communication, high-quality photos, and timely delivery.Creating successful ad campaigns on Facebook, Instagram, and print copy based on insights and analytics from our local market.Closely followed trends in the photography industry to better serve my clients.Managed studio materials, including an extensive client wardrobe, props, and other accessories needed.Created unique sets and backdrops on stringent budgets.Wrote engaging and successful marketing, advertising, blog and website copy and social copyResponsible for studio design, layout, workable shooting areas, and aesthetics. AVAILABLE UPON REQUESTREFERENCESPROFESSIONAL DEVELOPMENTANGIE KNUTSON NEWBORN PHOTOGRAPHY WORKSHOP AngieKnutson Photography, MN2017 Kokomo, IN2015 - Indianapolis, INRACHEL VANOVEN NEWBORN PHOTOGRAPHY WORKSHOP Rachel Vanoven Photography, IN2013 Indianapolis, IN |