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Click here or scroll down to respond to this candidateCandidate's Name
Candidate's Name is a highly experienced Product Designer and UX Design lead with a remarkable career spanning over 20 years, which started as an entrepreneurial leader and founder of a major Branding Design agency in Brazil.ContactPhone: PHONE NUMBER AVAILABLEEmail: EMAIL AVAILABLELocation: New York, NYPortfolio & Website: https://Candidate's Name /Professional ExperiencePrudential Insurance of America Aug 2022 - Present Experience Design Manager Experience Design Manager Managing a team of designers on continuous development innovative consumer-facing products, focusing on Customer Experience (CX)AMSAG Consulting - New York, NY Jan 2019 - Jul 2022 Founder and Product LeadLed multiple startups in Product, CX and UX Design. Working closely with the founders in defining the user needs, creating product roadmaps and executing on UX and product design. Among them: Client: Approach Communications: Communication Agency Responsibilities: Led Product Marketing, Digital Design, UX and strategic customer relations. Results: Created main online sales platform, rebranded 6 individual companies within their group, and launched their websites and product marketing tools. Deliverables: Product design, Visual Identity and branding, Branding manual, product marketing materials including presentations, landing pages and email marketing. Client: PrimeWeb Inc. : Software AggregatorResponsibilities: Product Selection and Integrations, Partnerships, as well as product Marketing and Branding.Results: Created main mobile app. Redesigned company website, Visual Identity and branding, product marketing materials including presentations, landing pages, online seminars and email marketing. Client: JuicyBusiness Model: Social Media Creators MarketplaceResponsibilities: Led the Product, UX and Product design team, as well as product marketing. Client: GaizBusiness Model: Online Fitness PlatformResponsibilities: Built the Product Platform by selecting software tools, leading the team on Product and Branding. Client: Medaica: Telemedicine PlatformResponsibilities: Designed the Product and UX, as well as Branding, Packaging and Product Marketing tools.LivePerson Inc. - New York, NY Oct 2009 - Dec 2019 Head Product Design and UXAmong his responsibilities were Product Development and Vision: Created product experiences and concepts throughout different areas of the company, establishing CX as a key pillar of the product design roadmap, resulting in higher quality products. Examples: Live Engage, Conversational Cloud, and the Adaptive Conversational Website which was awarded a US Patent. Leading Product Design Team: composed of 16 professionals in NYC and Tel Aviv, who designed the main company products, based on product market fit and optimal CX. Closely partnered with R&D, development teams, and product managers. Creation of Labs department: Developed products using rapid-prototyping. Testing new products and extensions on internal and external focus groups, using agile iteration. Customer Experience focused on Messaging Created state-of-the-art conversation design and customer automation systems (bots), focusing on call center optimization and enhancing messaging communication channels. Branding, Product Marketing & Events Fast creation of corporate events, sales campaigns and collateral, excluding the need to involve external agencies for more agility. AGD Artes Graficas - Rio de Janeiro, Brazil Feb 1998 - Oct 2009 Founder & Creative DirectorServiced hundreds of clients across fashion, technology, transportation and energy. Produced quality brand and product design. Managed projects from concept to delivery. Led branding and graphic design projects, in both print and online media, including: fashion campaigns, identity systems, catalogs, packaging, print advertising, outdoor media, complex signage systems, store graphics, shop windows and point-of-purchase displays. Hired, trained, supervised and mentored a team of over 12 creative professionals in design and art direction, managed all marketing and promotion for the agency to consistently create new business referrals and leads. All while overseeing all day-to-day operations of running a busy brand design agency.Education Bachelor Degree in Industrial Design Centro Universitrio da Cidade Rio de Janeiro, Brazil 2002 Internship at Ana Couto Graphic Design, Brazil Extension courses: Singularity University Executive Program, Section 4, Product Strategy Sprint, Section 4, Business Strategy Sprint, Art History Advanced Course, Atelier in Observation Painting NYU.Specialties Customer Experience User Experience: UX/UI Design AI: Prompting, Gen AI sourcing, and Automation Strategy Product Design and Strategy Visual Design Branding and Brand strategy Leadership: Team building and attracting talent Design thinking: Design sprints, running workshops and creating tangible outcomes Prototyping and User testing Point of Purchase Design Graphic & Editorial Design, Event Design and Planning Languages Portuguese (Mother tongue) English (Second language) Spanish (Fluent), French & Italian (Basic level) Communities and Interests Active participation in various communities and interests, including Singularity University, Summit Series, Culinary Institute of America, and Black and White Photography. Tools and Extra Skills Advanced skills in Generative AI and Creative Prompt Engineering. Proficiency in design tools: Figma, Adobe Creative Suite, etc. Photography, animation, Illustration and typography. |
