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Austin, TX PHONE NUMBER AVAILABLE EMAIL AVAILABLEWriting Development Strategic ThinkingResults-driven team player with experience in all facets of writing, communications, and employee development. Demonstrates strong writing skills to create engaging content through strategic storytelling across multiple formats for different audiences.PROFESSIONAL EXPERIENCEInstructional Learning Content Designer Wise, Austin 10/2022 08/2023 Created multimedia content, including videos, simulations, and interactive assessments, to enhance learning experiences. Collaborated with subject matter experts (SMEs) to analyze learning needs and define learning objectives. Designed and developed interactive and engaging e-learning courses. Conducted research on industry trends and best practices to ensure up-to-date and effective learning solutions. Utilized learning management systems (LMS) to deliver and track training programs, ensuring seamless user experiences. Implemented assessment strategies to measure the effectiveness of training programs and make continuous improvements.Growth Writer LawnStarter, Remote 05/2022 12/2022 Participated in projects on SEO-based articles to increase traffic to websites and blogs. Created informative bios in AP style about businesses all over the US. Contributed to lead and company growth by writing clear and to-the-point copy for LawnStarter and LawnLove. Conducted research on business-relevant topics to create the most factual, relative, and informative content for the website. Participated in weekly writer hands-on meetings to discuss research, brand, tone of voice, SEO best practices, and grammar.Freelance Copywriter Self-Employed, Remote 06/2021 05/2022 Instrumental in leading the development of high-quality, compelling content for various blogs, leveraging great attention to detail and analytical skills to identify and resolve errors in text for clients and other writers. Social Media Specialist Wise, Tampa, FL 09/2019 03/2022 Steered content marketing, writing Wise's blog feature, Lives Without Borders; sourced, interviewed, transcribed, and published articles about the customer journey. Assisted in paid social copy for different regions of the world, ensuring culturally relevant context and design. Ensured successful conversions and customer onboarding through social campaign interactions. Collaborated with social leads and learning and development teams to schedule and implement social media onboarding programs.EDUCATION & TRAININGBachelor of Arts in Music, Minors: American Roots Performance, Psychology, Berklee College of Music Facebook Blueprint Community Management Certification Program, Facebook Storyboarding eLearning Essentials, LinkedIn Learning Technical Skills: Trello, Lessonly, Clearscope, Microsoft Office (Word, Excel, PowerPoint), Google Office, Slack, Confluence, Canva, Clarabridge Engage, Greenhouse, Workday, ZenDesk, Facebook, TikTok, Instagram, Twitter, YouTube, LinkedIn, Google Business, Trustpilot, iOS Store, Google Play Store |