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PHONE NUMBER AVAILABLE Street Address Lake Run DriveEMAIL AVAILABLE Vestavia Hills, AL Street Address
Career SummaryResults oriented professional with 35+ years of food sales experience. Managed go to market strategies for both chain and independent wholesalers including Winn Dixie, Super Value, AWG, Piggly Wiggly, AG, and Brunos. Proven ability and effectiveness to manage sales, distribution, presentation development using IRI and Nielsen. Negotiated new item spending and achieving superior account performance.Related ExperienceLipari FoodsBusiness Development Manager; 9/10/2020 - 9/19/2023 Sold new products to 165 Piggly Wigglys. Sold new products to 45 Mitchells Stores. Sold new products to 45 AG Stores. Trained new Reps.S&D Coffee & TeaAccount Executive; Oct. 2014 - 9/1/2020 Sold both route division sales and was responsible for managing 8-10 Sysco OPCOs. Led the country in tea sales for 5 yrs. for Sysco. Worked with Sysco Marketing Associates advising equipment, coffee, and tea sales. Presented beverage concepts to Sysco OPCOs. Attended multiple food shows for individual OPCOs. Since February 2019, managed brokers for Sysco Food Service. Royal Cup Coffee: Birmingham, ALNational Accounts; Oct. 2013 - Oct. 2014 Called on and contacted hundreds of Subway Development Agents, Ad Agency Contacts, over 40 Distribution Centers, Directors of operations, Franchisees IPC Employees and Subway Corporate Employees. Responsible for converting over 65% (16,000+ stores) of Subway restaurants to Royal Cup Coffee since October 2013. Served and took part in multiple Subway Trade shows; selling and serving over 800 people a day. Invited to and participated in Subway Market meetings over the entire United States (spanning from San Francisco, CA to Rochester, NY to Miami, FL) and Canada. Acosta Sales and Marketing Food Brokerage Company: Birmingham, AL Senior Business Manager; 1982 - 2013 Managed sales, distribution, spending, and new items for prestigious companies and clients that include: The Clorox Company Johnson & Johnson Domingo Sugar Colgate Palmolive Eight Oclock Coffee KelloggsMinute Maid Teeley Tea Abbott Labs Worked with manufacturers to strategize sales plans to align with customer needs. Reviewed and analyzed sales data (IRI and Nielsen) in developing fact-based selling presentations. Lead sales meetings to communicate manufacturer sales goals and priorities to retail representatives. Grew Clorox Kingsford to over a 73% share in the charcoal business (+21% from 2010-2013). Grew McCall Farms Canned Vegetables 151% in first year of representation. Total brokerage grew + 12% from 2011-2013 within a flat market. Procter & Gamble: Birmingham, ALUnit Manger; 1978-1982 Responsible for unit, quota, distribution, and new items. Grew the units business double digits every year. Managed 4 territory managers throughout the state of Alabama. Units business grew double digits every year.EducationDepauw UniversityBachelor of ArtsActivitiesFood Sales Executive Club, Member, 1984 - 2013Alabama Grocers Association, Member, 1984 - 2013Poinsettia Mens Club, Supporting the Alabama Ballet, President - 2009 Technical Skills Proficient Microsoft Office Suite (Word, PowerPoint, Excel) Proprietary Spending Systems Developed and maintain extensive relationships in the food industry Page 2ReferencesSam CouchVP of SalesLipari FoodsEMAIL AVAILABLEPHONE NUMBER AVAILABLESheila BeardleyDivision Sales ManagerS&D Coffee9 Foxfield CoveLittle Rock, AR 72211PHONE NUMBER AVAILABLEWayne JohnseySupervisorPiggly Wiggly211 W. College St.Columbiana, AL 35051EMAIL AVAILABLEPHONE NUMBER AVAILABLEBrian RhotenDirector of Centerstone Operations700 19th Street NorthBessemer, ALEMAIL AVAILABLEPHONE NUMBER AVAILABLEMichael LaymanRegional Sales Manger, RetiredEight Oclock Company / Tetley Tea3524 Rhett Butler PlaceCharlotte, NC 28270EMAIL AVAILABLEPHONE NUMBER AVAILABLEJim FriendRegional Sales Manger, RetiredMcNeil Nutritional4527 Noras PathCharlotte, NC 28226EMAIL AVAILABLEPHONE NUMBER AVAILABLE/pre> |