| | | 20,000+ Fresh Resumes Monthly | |
|
|
| |
Click here or scroll down to respond to this candidateCandidate's Name
Street Address EMAIL AVAILABLE917-693-9653 LinkedIn: https://LINKEDIN LINK AVAILABLECareer SummaryExecutive Creative Director with a proven track record in leading major entertainment media companies. Visionary strategist known for courageous ideation, empathetic leadership, and creative prowess at scale. Dedicated to pro social causes with a passion for active listening and bringing authentic ideas to life.Executive Roles Senior Vice President, MTV On Air Promos Creative Director, iHeartRadio Music Festival Senior Vice President, Visual Branding, iHeartMedia Senior Vice President, Creative Studio, iHeartMedia Executive Creative Director, The Jed FoundationCareer Highlights Pioneered the in-house creative agency at MTV, transforming a $10M annual budget into a $60M+ revenue-generating arm of the business, remaining within budget and maintaining workforce stability throughout. Successfully branded and launched the iHeartRadio app during the inaugural iHeartRadio Music Festival. Contributed to the rebranding of Clear Channel to iHeartMedia. Created "JED Voices," a groundbreaking docu-series for The Jed Foundation, amassing over 2.2M views in a year by sharing lived experiences to reduce shame and stigma in the mental health space.JobsExecutive Creative Director, ConsultantThe Jed Foundation, New York August 2016 Present Developed a content creation strategy and provided advice on media partnerships. Attracted and retained talent, ambassadors, and advocates. Directed video and event production, including live-action broadcast packaging. Produced and edited "JED Voices," a docu-series aimed at reducing shame and judgment through shared lived experiences.Senior Vice President, Creative StudioiHeartMedia, New York March 2015 March 2016 Reported to Darren Davis, President iHeartRadio & iHeartMedia Networks. Oversaw Visual Branding, National Commercials, and Station Branding. Developed in-house creative team and strategic approach leading to iHeartMedia Creative Studio. Created and developed the experiential pilot and live demo proposal of "iHeartVideo." Contributed to increased ratings and revenue through national television commercial campaigns for iHeartMedia's Contemporary Hits, Country, and Urban genres.Senior Vice President, Visual BrandingiHeartMedia, New York June 2013 March 2015 Reported to National Program Platform President Tom Poleman. Oversaw Visual Branding, National Commercials, and Station Branding. Developed a strategic approach that led to the formation of iHeartMedia Creative Studio.Creative Director, iHeartRadio Music FestivaliHeartRadio, Las Vegas July 2011 September 2015 Reported to National Program Platform President Tom Poleman. Developed strategy, logo system, branding, and advertising for the iHeartRadio Music Festival. Produced visual branding, advertising, and creative direction for 2012-2014 iHeartRadio Music Festivals, driving the fastest rise to 50 Million app subscriptions in history.ConsultantMTV Networks, New York - Los Angeles 2010 2012 Developed Short Form Programming for MTVX. Successfully integrated Paramount Studios movies into MTV content. Led branding and advertising efforts for The MTV Movie Awards.Senior Vice President, On Air PromosMTV Music Television, New York 1997 2010 Senior Executive, Creative Director, and Brand Strategist for MTV, MTV2, and MTV Tr3s On Air Promos. Oversaw all strategy, creative production, image, branding, on air promotion, pro-social, co-branding, and movie studio integration for MTV, MTV2 & MTV Tr3s. Co-Creator of MTV 52 Bands Music Discovery Project. Oversaw the launch of MTV Russia and the re-launch and re-branding of MTV2. Designed the logo for MTV Tr3s.EducationBachelor of Arts in Communications Ohio University, 1989 |
