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Title Senior Director, Meetings & Events
Target Location US-VA-Ashburn
Email Available with paid plan
Phone Available with paid plan
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                                               T I N A M. B R E S S E R T
PHONE NUMBER AVAILABLE                                LINKEDIN LINK AVAILABLE                     EMAIL AVAILABLE

    ME E T I N G S, CO R P OR A T E EV E N T S, A N D EX P O S I T I O N S PR O F E S S I ON A L
      A Record of Success in Consistently Exceeding Client Expectations to Achieve Outstanding Results

                                                AREAS     OF   EX P E R T I S E
       Event Planning & Management (Conventions/Meetings/Conferences)   Project Management   Budgeting
          Negotiation   Event Execution   Relationship Building   Quality Management   Team Leadership

                                         R E L E V A N T CA R E E R EX P E R I E N C E
PhRMA (Pharmaceutical Research and Manufacturers of America)                                  July 2018 to October 2023
 The trade association representing America s leading innovative biopharmaceutical research companies
  Senior Director, Meetings and Events   Washington, D.C.
    Responsible for leading the team to successfully develop, implement, and execute meetings and events
      Direct a team of six in-person and remote meeting professionals supervising the execution of over 300 internal,
        external, and hybrid meetings and events (domestic and international) annually for 600+ people within a $4
        million budget
      Provide oversight on all event budgets, spearhead process improvements to enhance efficiency, and lead the
        hiring and onboarding process
      Curate all C-suite meetings and events including retreats, Board meetings and events for the CEO
      Cultivate relationships with various stakeholders, including Board members, VIP security details, key member
        company personnel, consultants, lobbyists, hotels and event vendors
      Develop and execute Capitol Hill events and fundraisers with members of Congress
      Oversee company travel program for 225 travelers with annual expenditure of $3 million
      Negotiate travel and hotel partnerships with United Airlines, American Airlines, Southwest Airlines, Marriott,
        Hilton, Enterprise/National Rental Car, etc.
      In collaboration with the Finance Team, responsible for forecasting and budgeting, as well as overseeing
        adherence to the Travel and Entertainment policy, ensuring compliance with financial guidelines
      Coordinate with internal departments and committees to ensure event key performance metrics are surpassed,
        thus furthering the association's business objectives
      Managed the transition from in-person events to hybrid platforms in 2020, and now effectively manage the
        new normal of hybrid small and large meetings

Freddie Mac (Federal Home Loan Mortgage Corporation)                                                  May 2017 to 2018
 Public government sponsored enterprise created to expand the secondary market for mortgages in the U.S.
  Senior Manager, Event Planning   McLean, Virginia
    Curated public facing commercial banking events, meetings, and trade shows for banking executives
        Effectively led a team of seven professionals responsible for planning and executing more than 250 annual
         internal and external meetings, events, trade shows, and conferences annually
        Orchestrated all logistical aspects of meeting management including site selection, contract negotiation,
         vendor management, travel and housing arrangements, registration, food and beverage requirements, audio
         visual requirements, speaker logistics, and on-site event execution
        Ensured Freddie Mac was professionally represented at trade shows, conferences, and events, most notably at
         the MortgageBankers annual conference featuring over 200 exhibitors
        Managed financial expenditures associated with events, vendors, and memberships effectively handling a
         budget of $3 million
        Collaborated with internal business units to ensure expectations were understood and exceeded at
         conferences and events
        Supported President of Single Family with C-suite events and other executives with their VIP meetings

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                                                T I N A M. B R E S S E R T
Freeman                                                                                           November 2000 to 2017
 A leading global event agency offering a complete solution for exhibitors, corporate events, and trade shows
  Client Solutions Manager, Exposition Services   Alexandria, Virginia (2007 to 2017)
  Sales Manager   Alexandria, Virginia (2005-2007); Account Executive   Chicago, Illinois (2000-2005)
    Promoted to generate new business, increase existing business, and execute major shows worldwide
        Well-versed in emergency management procedures and containment: strategically and expeditiously ceased a
          trade show during 9/11; facilitated the clean-up from a convention center fire and water damage in 2011; and
          handled all on-site logistics for a conference in New Orleans during hurricane conditions in 2012
        Developed strategic account plans to generate revenue by promoting Freeman products and services while
          fully comprehending each customer's brand, image specifications, message delivery practices, and marketing
          positioning
        Managed overall logistics, marketing programs, budgets, and event production of international and domestic
          expositions, corporate events, meetings, and exhibit programs; assisted in selling of trade show exhibit space
          and sponsorship opportunities
        Established and nurtured strategic relationships with management, Association boards and staff, exhibitors,
          agencies, and event vendors; facilitated marketing and cross-selling of creative marketing, audio-visual, and
          exhibitor services, etc.
        Directed an account portfolio yielding $9.5 million in annual revenue. Increased profitability through expert
          supervision of over 400 on-site personnel, efficient coordination of high-quality operations, and prudent
          management of labor cost
        Provided operational support for major trade shows, including several ranked in the Trade Show Network Top
          200, spanning various sizes from 14,000 square feet with 100+ exhibitors and 5,000+ attendees to 778,000
          square feet with 2,100 exhibitors and 60,000+ attendees
        Supplied operational assistance for six international trade shows across Asia, Canada, Europe, Latin America,
          and Mexico

The Society of the Plastics Industry, Inc. (SPI)                                                        June 1987 to 2000
 A trade association representing the third largest manufacturing industry in the United States
  Director, Trade Show Operations - Washington, D.C.
       Directed trade show operations and sales teams, convention center staff, contractors, vendors, and on-site
        personnel
       Collaborated with C-Suite Board to develop and manage a $19 million annual operating budget
       Handled vendor contracts, reconciled accounts, chaired committee meetings, managed travel, housing, and
        meeting space specifications for convention center and vendors
       Management development of 20+ conference and seminar sessions for over 6,000 attendees in conjunction
        with the international exposition
       Oversaw sales, transportation, security, and food contracts at Plastics USA, a bi-annual national exposition with
        125,000 sq. ft., 500 exhibitors, and 15,000+ attendees
       Exhibited at 15 international and 30 domestic trade shows in Europe, Asia, South, and North America
       Fostered strategic alliances with international and national associations, exhibitors, agencies, consultants, and
        sponsors
                                             CERTIFICATION & HONORS
                         Certified in Exhibition Management (CEM) - 2009 / Recertified 2023
                               International Association of Expositions and Events (IAEE)

                                PhRMA Operation Pivot Dream Team Recipient 2020
                                       PhRMA Champion Recipient 2019

                                   RE F E R E N C E S AV A IL A B L E UP O N RE Q U E S T


PHONE NUMBER AVAILABLE                                              Page 2 of 2                                   EMAIL AVAILABLE

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