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Click here or scroll down to respond to this candidateCandidate's Name
Austin, TX, Street Address . PHONE NUMBER AVAILABLE EMAIL AVAILABLEProduct Marketing Executive. Cloud, Data and Cybersecurity ExpertStrategic and forward-thinking professional with extensive edge-to-cloud product marketing, team management and strategy experience. Results-focused leader experienced in cloud technologies, digital transformation, data protection, compliance, cybersecurity & resilience, DevOps and SaaS. Exceptional skills in growing business, team building, launching and marketing new products, solutions, and technologies.Areas of ExpertiseProduct Marketing and Management Cloud Technologies, Cybersecurity, Data Protection, Cyber Resilience and AI/ML Google Analytics Startups and International Business Expertise Marketing Strategy and Pragmatic Marketing Cross-Functional Team Building and Leadership Industry and Partners Ecosystem Development Pivot Tables and VLOOKUPS Advanced Writing and Public Speaking Skills Superior Customer and Executive Communications.AccomplishmentsWon the IBM CMO Award for a vital role in the IBM Cloud awareness program that drew 1.2 million viewers in thirteen weeks with a 94% satisfaction rate.Published over fifty articles, white papers, and blogs, including a recent data security article.Innovative technologist, successful public speaker, and executive briefing expert.US Patent holder on data storage using Wi-Fi.Earned the Customer Support Excellence Award from Intel for supporting the EMC Account Team.Won the BRAVO award from HPE for the best executive briefing presenter.Co-author of a book on Fibre Channel over Ethernet (FCoE).Professional ExperienceSenior Product Marketing Manager. Austin, TX Jan 2021-Nov 2022Faction, Inc. Articulated company messaging and value proposition for the organizations innovative data service offerings built around SDN and multi-cloud virtualization. Defined the company's target customers, buyer personas, use cases, go-to-market routes, data value, and AI/ML as business growth drivers. I created white papers, blogs, infographics, customer success stories, sales presentations and campaign content that covered multi-clouds, on-premises and hybrid clouds. I built value propositions for data virtualization, cybersecurity, data protection and cyber resilience. Worked closely with product management and sales to drive efforts at the two leading enterprise server vendors.Exact Market. Supported diverse clients, including VMware, Google Cloud Platform, Fortinet, Metallic, Veeam, Taos Consulting, NTT, Palo Alto Networks, NetApp, Iron Mountain and AMD. Built sales, marketing and thought leadership content covering IT/OT, edge, clouds, containers and Kubernetes, data & apps, cybersecurity, compliance, SD-WAN, 5G/LTE, load balancing, SaaS, DevOps, DevSecOps and cloud modernization. Developed marketing and sales content for clients, including product positioning and messaging, blogs, eBooks, product presentations for sales and resellers, solution briefs, white papers, social media messaging and reseller marketing kits.International Business Machines (IBM). Austin, TX July 2018-Dec 2020Worldwide Senior Product Marketing Manager, IBM CloudI joined the company as a worldwide product marketing manager for cloud object storage and quickly expanded my role to include VPC, data centers, cybersecurity, and compliance. As a global product marketing lead, I oversaw the IBM Cloud product portfolio, including IaaS, storage solutions, Data lake, data migration solutions for SAP and VMware, and open-source cloud-native technologies. I worked with product management, sales and sales enablement teams, corporate communications, and digital campaign teams to promote IBM public cloud solutions, cloud adoption, containers and Kubernetes, enhancing the companys mindshare in the cloud marketplace.Successfully drove the development of well-received compelling marketing content, including cloud use case assets such as sales play cards, customer presentations, solution briefs, and battle cards.Won the CMOs award in Q2 2020 for playing a vital role in the wild success of a corporate-wide internal cloud awareness weekly program (Race to the Cloud) that attracted 1.2 million views.Candidate's Name
Page 2. PHONE NUMBER AVAILABLE EMAIL AVAILABLERecognized by senior sales leadership for providing urgent and critical support to the sales team at IBM Cloud's valuable clients.Managed the release of new products that are critical to the success of the IBM public cloud, including VPC, cloud security, data protection, regulatory compliance, cloud accounts management and pricing structure.Simplified cloud messaging that streamlined and improved the perception of IBM's public cloud.Authored white papers, blogs, and customer and executive presentations covering IaaS, cloud security, Data Lake, DevOps, and cloud-native technologies, including Kubernetes.Completed the Pragmatic Product Marketing training and certification program.Earned six recognitions from peers, managers, and senior executives for valuable contributions.Hewlett-Packard Enterprise (HPE). Austin, TX Jun 2011-Dec 2017Sr. Global Product Marketing ManagerI managed global product marketing for data center networking switches, disaggregated open networking, and data center technologies, including network virtualization, management, security, hybrid cloud, SDN, SD-WAN, and open-source networking. I also led customer executive briefings to Fortune 500 customers and distributors.Delivered HPE's networking strategy, business solutions, and competitive edge to customers visiting HPE Executive Briefing Center (EBC) worldwide.Increased networking role in briefings from 34% to 86%, with a customer review score of 95%.Successful EBC briefings to large accounts touched about $4B of business annually.Assisted large clients, including Kroger, Macys and Levis, with their eCommerce and online marketsI served three years on the EBC Technical Board.Managed HPE networking entry into the white box and cloud data center open networking segments.Authored the positioning, messaging, and go-to-market communications to sales and partners.I helped message HPEs adoption of competing Arista networking products.Supported new product launch activities and created outbound digital marketing material, including web content, sales presentations, product brochures, competitive content, and press briefings.Enabled sales teams with solution briefs, blogs, white papers, customer presentations, and training covering data centers, virtualization, edge security, management, and cloud migration and modernization.Created and delivered sales training material covering existing and new products and technologies, including virtualization, converged networks, cloud data centers, SDN, and open networking.The enhanced company thought leadership by working with industry groups, publishing articles, interfacing with analysts, and jointly delivering widely attended webinars on topics of interest, including data center cloud services and virtualization. I also conducted sales training webinars for sales teams and resellers.Organized and led worldwide virtual teams from different business units to work on cross-functional efforts and adopt compelling single-voice messaging.Brocade Communications. Phoenix, AZ Jun 2008- Oct 2010Senior Product Marketing ManagerManaged worldwide product marketing for data center converged switches, oversaw product releases, and executed product launch and go-to-market plans. I delivered executive customer briefings and sales training. Coordinated product launch efforts at OEMs and partners, including Intel, IBM, EMC, HPE, and Dell.Spearheaded launching of new IP and FCoE products with innovative technologies in new market segments requiring special education and evangelism. Secured early adopter reference account.I improved top-of-rack product sales by 92% quarter over quarter in Q3 2010.Helped secure design wins for new OEM products, including EMC, HP, IBM, Dell, NetApp, and HDS.I established the company as a technology leader by speaking at industry conferences, participating in panels, conducting press and analyst briefings, and building partnerships in new market segments.Enhanced company mindshare and thought leadership in new data center convergence and virtualization technologies by publishing several articles, white papers, e-books (FCoE Handbook), and more.Candidate's Name
Page 2. PHONE NUMBER AVAILABLE EMAIL AVAILABLEIntel Corporation. Austin, TX & Phoenix, AZ Jan 2000- Jun 2008Strategic Marketing & Senior Product Marketing Manager (2000-2008)Managed storage standards and technologies team for Storage Division. Led product marketing for IP storage for the networking division.Directed product lifecycle efforts, including product definitions, positioning, pricing, and go-to-market plans.Worked with other divisions to align products and incorporate storage needs into future server roadmaps.Led a team of architects working with OEMs to define new storage standards for blade servers.Evaluated startups for potential investment by Intel Capital.Led a team of senior architects who worked with industry standards groups and partners on new technologies.Represented Intel at industry organizations and served as a company spokesperson.Authored and delivered technical tutorials at Storage Networking World (SNW), Intel Developer Forum, and Interop conference.Led the storage team's strategic planning efforts and presented recommendations to senior management.Helped create industry-wide SNIA IP Storage Forum and promoted iSCSI with Cisco and IBM.Chaired IP Forum iSCSI group and earned Chairman's Award for most valuable contributions.I developed a cloud networking business to deliver networking, security, and data protection as services.New networking and storage silicon markets were opened by driving joint initiatives with industry partners.Awarded sole inventor patent covering wireless storage data transmission over Ethernet (Wi-Fi).EducationBachelor of Science, Electrical Engineering, University of California IrvineProfessional DevelopmentManaging Through People, one-week training - IntelStorytelling: The Science and Art of Influence, one-week training program - HPEPragmatic Product Marketing, three-day training program - IBMSuper learner Badge: IBM 2019PatentsData Storage Using Wireless Communications, Patent: US 6,944,733,B2, 2005 |
