| | | 20,000+ Fresh Resumes Monthly | |
|
|
| |
Click here or scroll down to respond to this candidateCandidate's Name
MS & MBA Global BusinessEMAIL AVAILABLE PHONE NUMBER AVAILABLE LinkedIn(Greater Seattle Area, Washington)Professional SummaryExpert in planning & executing multiple projects, program, large sales & customer teams virtually and physicallySpearheaded large product portfolio & projects globallyDemonstrated track record of developing & executing plans for new products and features, increased brand awareness, lead generation, and partner engagementCross functional professional who thrives in creative, collaborative work spaces where communication, ideation and transparency flowsSkills at a glanceMarketingBusinessPeople & RelationshipTechnical- GTM strategy- Data analysis- Project Risk analysis, IRR, ROR- Market Research- Digital & Traditional promotion- VOC- Forecast, planning & budgeting- Process standardization- Negotiation & competitor intelligence- Corporate & product communication- Large customer base management- Customer building, acquisition & retention- Cross functional teamwork- End to end vendor management- Customer service and relationship- Canva- SEO- Google Analytics- SAP- Salesforce- Microsoft OfficeExperienceProduct Marketing Manager, Strides Pharma Science April 2021 to November 2022East Africa business with a sales team of 30 personnel along with US business distributorsManaged an $8 M portfolio of 40 brands and SKUsRegistered overall business growth of 12% with 46% GM and focused products at 30% growthFacilitated institutional business & nurtured partnership with UNICEF, KEMSA, Ministry of Health Kenya, Government Hospitals etc.Designed & initiated a 5-year GTM strategy with >50% GM, product rationalization & geographical expansionConsolidated and streamlined two different business models within the organization.Improved productivity by automating reporting and data collection systems, resulting in an 80% reduction in workload.End-to-end management of customers & end users, promotional materials, training & teamProduct Marketing Manager, Shilpa Medicare Ltd. November 2020 to March 2021Promoted a portfolio of $1.4 M in 11 states with a field force of 20 representatives and managersOrchestrated & facilitated webinars and web talks with KOLs from renowned hospitals and organizationsDeveloped scientific literatures, research summaries, case studies, brochures & magazines from ASCO & ESMORolled out a national launch campaign targeting different customersInnovative promo input conceptualization (digital & physical) and product training to sales teamAssistant Product Marketing Manager, Pulse Pharmaceutical Pvt. Ltd. April 2019 to October 2020Managed a $2M business in 7 states with a team of 90 representatives and managers.Overseen the organization's flagship brand, valued at $1 million, and achieved a growth rate of 10%.Effectively introduced and surpassed target for an innovative product, achieving $70K in sales.Led a corporate project of "Digital OPD" during Covid-Mentored a team of 5 interns from NIPER as their industrial training projectPartnership programs and conferences with customersConceptualization of print, physical & online communication for multiple countriesAssistant Product Marketing Manager, Mission Research Laboratories February 2017 to March 2019One woman army for all the brands in 18 states of 130 representatives and managersSales team onboarding, product training, business value generation and P&L managementAced the business with low investment marketing campaigns and promo productsMentored one head quarter directly as a reporting manager of two representativesSupported supply chain, tender business and HR along with marketingTherapy Manager, Strides Pharma Science November 2015 - January 2017On field regional business driver of Hep C & Hep B therapy along with some gastro productsOrganized free hepatitis screening camps & inter/intra-departmental conferenceSupported the development & circulation of a newsletter in collaboration with American Gastro AssociationAccomplishments: Hep-HERO- Thinking out of box (for innovative sales route). Hep-HERO 100% targets in Cycle 1Junior Research Fellow, Thapar University September 2014- May 2015DST INDO UK IERI Bilateral Project Title - Green Polymers for Waterborne Pathogen Detection and Treatment ProjectLeaders - Dr. Moushumi Ghosh, Professor, Thapar University, Patiala, IndiaDr. Helen Bridle, Heriot Watt University, Scotland, United KingdomEducationGlobal MBA, Deakin University, Australia (2023 Present)M.Sc. Medical Biotechnology, Manipal School of Life Sciences, MAHE (2012- 2014)B.Sc. Biotechnology, Manipal School of Life Sciences, MAHE (2009 2012)CertificationsProfessional Certified Marketer (PCM) by American Marketing Institute & Digital Marketing Institute OngoingWebinar Series: Digitally Engaging Customers (Aug 2020)LinkedIn Google India Digital Marketing (Jan 2017) GooglePublic PresentationsOral presentation at National Conference on Recent Advances in Electronics and Computer Engineering held at IIT Roorkee, (February 2015) & Poster presentation at 10th Indo-Australian Workshop (April 2014) on Biotechnology: Epithelial Development, Function and Disease- New Frontiers and TherapiesTopic - Computational Prediction of Deleterious SNPs Involved in Pathway of Bacterial Invasion of Epithelial Cells (BIoEC) in Homo sapiens |
