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Click here or scroll down to respond to this candidateCandidate's Name
400 N River Road, Apt #309, West Lafayette, IN 47906 PHONE NUMBER AVAILABLE EMAIL AVAILABLE LinkedIN My Clifton Strengths: Strategic, Achiever, Learner, Restorative, Adaptability Passionate about making medicines/healthcare affordable, accessible, and available to the ones in need PROFILE 3.5 years of experience in competitive intelligence, affordability landscaping, pricing, GTM strategy, market research, international marketing, portfolio planning with comprehensive domain expertise in the pharmaceutical industry Technical skills: Tableau, MS office suite, R basics, Google Analytics, Google Ads, Qualtrics EDUCATIONPurdue University, Krannert School of ManagementMaster of Science, Marketing (STEM designated) Recipient of Krannert Scholarship Projects:1. Wright Flowers: Led a market research project to devise a segmentation, Targeting and positioning strategy to help them improve their revenue2. Helmer Scientific: Executed paid search analysis to strategize the digital marketing plan (Google ads) 3. Google Non-Profit Marketing Immersion: Planned a digital marketing strategy for a pet NGO 4. Nothing Bundt cakes: Conducted A/B testing to determine consumer behavior trends and West Lafayette, INMay 2023recommended marketing strategies that work best for each customer segment Narsee Monjee Institute of Management Studies (NMIMS) Bachelor of Pharmacy and Master of Business Administration Research project 1: Paving the path towards Personalized Medication through secondary research Research project 2: Emergence of Stem Cell Banking in India through primary research Mumbai, IndiaAugust 2018PROFESSIONAL EXPERIENCEGlobal Pricing Innovations Pharmaceutical management consulting Business Analyst Pricing and Market accessMumbai, IndiaDec 2021 June 2022 Conducted pricing and cost of treatment analysis for high value drugs to recommend the launch price and market access strategy through health technology assessment and affordability landscaping Developed pricing and reimbursement dashboards by consolidating, standardizing, and analyzing data from reliable sources Bliss GVS Pharma Generic Pharma ManufacturerExecutive Strategy & Business DevelopmentMumbai, IndiaFeb 2019 Oct 2021 Strategized and executed market entry strategies for Africa & Latin America - improved sales by 30% in 2 years Curated brand plans for the launch of a niche formulation (Suppositories) which helped the company to capture a 15% market share within the first year of launch Identified key metrics for marketing campaigns, developed dashboards using MS excel and tracked KPI performance to provide recommendations to the leadership team Delivered business insights through primary (KOL and Patient interviews) and secondary market research, competitive benchmarking, and market landscaping to plan, implement, and track go-to-market strategies Phamax Analytic Resources Pharmaceutical management consulting Business AnalystBengaluru, IndiaJuly 2018 Jan 2019 Formulated a Patient Journey Model to demonstrate the real-life journey of a patient from pre diagnosis to post treatment for Diabetic Macular Edema for clients based out of Europe Designed and executed market research designs to collect epidemiological data that was analyzed to determine treatment gaps, key stakeholders, and untapped patient pool accounting for $120 M Performed sales trend analysis based on historical data to estimate the market potential for emerging therapies in EU LEADERSHIP ACTIVITIES, SKILLS, AFFILIATIONS, HONORS Board member (Treasurer) at Krannert Graduate Marketing Association Registered Pharmacist holding a valid license for practice in Maharashtra, India Volunteer at Each One Save One A social responsibility forum at NMIMS Member of the organizing committee at Protsahan A cultural fest at NMIMS |
