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Click here or scroll down to respond to this candidate Candidate's Name
Washington, DC Street Address
PHONE NUMBER AVAILABLEE-mail: EMAIL AVAILABLEPortfolio: http://Candidate's Name .crevado.comLinkedIn profile: https://LINKEDIN LINK AVAILABLEBlog: http://www.joansnuggets.wordpress.comMarketing Communications, Copywriter, Project Management, and Brand Strategist
Strengths: Forward-thinking marketing strategist and leader with extensive experience in the planning and building of strong, cohesive brand identity. Digital marketing campaign writer and strategist. Drives awareness and business growth among target customers and markets. Effective team leader who manages projects for successful results, meeting tight deadlines and budget parameters.
Expertise: Strategic Marketing Digital Marketing Social Media Creative Services including Copywriting, Creative Briefs, and Print Production Team Leadership Project Management Agency Relations/Management Brand Image Development Multimedia Advertising in Print, Broadcast and Web Budget Management Events/Trade Shows Blogging Public and Media Relations WordPress Platform Mail Chimp Chicago and AP Style Guides Microsoft Office Suite HootsuiteCareer Development and Achievements
AMSG Contractor/the Federal Trade Commission Washington, DC
Sr. Communications Specialist/Writer Mar.2022-Sept. 2022
Supported the Office of the Executive Director (OED), the Office of the Chief Administrative Services Officer (OCASO), and the of Human Capital Management Office (HCMO) with a number of different writing projects. Drafted and edited a wide variety of written communications and worked closely with Commission Staff to collaborate in the drafting and editing process. Prepared or coordinated the production of communications on policy and program matters which did not necessarily fall within the functional responsibility of any one Agency office.Proceedings of the National Academy of Sciences of the USA (PNAS) Washington, DC
Freelance Writer Nov.2021-Feb. 2022
Wrote copy introducing the rebranded PNAS website.
International Economic Development Council (iedc) Washington, DC
Freelance Writer May 2020-Dec. 2021Wrote articles for blogs, website, and special projects.allyant (formerly CommonLook) Washington, DC
Marketing and Communications Specialist Feb. 2018 Jul. 2018Responsible for overseeing and developing new content for the company by creating innovative, pertinent, and technically accurate content for the purposes of effectively communicating the company s brand and story to the target audience, particularly as the brand reflected its relationship with Section 508 of the Rehabilitation Act.Marketing: Print and Digital Communications
Researched and wrote compelling content and messaging which included blogs, social media posts, research articles, email marketing, video scripts, press releases, and other related materials. Created content for CommonLook s digital communications platforms. Worked with Sales team to ensure brand and messaging consistency across all communications. Assisted staff across the organization with preparing effective communicative presentations and developing content.Candidate's Name , Page 2American Immigration Lawyers Association Washington, DC
Marketing Associate Mar. 2016-Mar. 2017
Responsible for assisting in the growth of revenue streams by developing concepts and writing persuasive copy promoting AILA products, services, and programs using digital and print mechanisms.
Marketing: Print and Digital Communications
Conceptualized and wrote emails targeting AILA members and nonmembers regarding various AILA products and services for primarily in-person conferences, audio/web seminars, and publications.
Wrote copy for marketing campaigns print and web collateral. Designed and executed email campaigns utilizing Mail Chimp and provided campaign analytics. Collaborated with AILA departments to provide carousel and content block copy. Supplied editing and copywriting expertise to AILA departments.Liquidity Services Bethesda, MDMarketing Campaign Manager Jan. 2015-Jan. 2016
Developed, implemented, and administered Liquidity Services marketing programs, strategies, and activities to a wide range of industries.Marketing: Print and Digital Communications
Developed copy for campaigns, web, and collateral consistent with company's brand. Used strong understanding of the industry and brand to develop, manage, and report on engaging campaigns to include web, email, social media, case studies, white papers, and blogs.
Partnered with Online Marketing team to provide required content and updates for external websites. Managed vendors to develop supplementary marketing content.
examiner.com Washington, DC
Freelance Writer, Washington, DC-- Culture-Events Mar. 2010-Jan. 2015Wrote about local cultural events which included movie, theatre, and restaurant reviews. Three reviews submitted per week.
Reviews garnered invitations to local screenings and openings.American Red Cross Washington, DC
Manager, Creative Resources Aug. 2011-Sept. 2012
Led an expanding team of editorial, design and production professionals charged with producing communication and marketing materials print, exhibit, online to motivate external audiences to support the organization s work as well as to educate internal audiences about programs.
Marketing/Branding: Print and Digital Communications Selected and hired new designer and project manager/copywriter. Managed overall design and project management team of seven. Brought three external designers into the fold and monitored their work to ensure the new Red Cross visual identity was maintained and deadlines met. Managed the implementation of the new Red Cross visual identity with designers and project managers.Project Management Initiated Excel based project tracking system which became the model for the Aprimo departmental project report. Assigned designers and project managers to a variety of projects from the field and Red Cross lines of business. Conducted weekly status meetings. Hired and managed work of external designers. Served as marketing liaison to the Field Marketing Hubs.
Candidate's Name , Page 3Natl. Assoc. of County and City Health officials (NACCHO) Washington, DCSr. Marketing Communications Specialist Sept. 2010-Jul. 2011Member of Sr. Leadership Preparedness team. Performed a range of responsibilities related to branding and marketing. Built robust communications, both through print and online venues, regarding initiatives and products related to the APC Program.
Marketing/Branding: Print and Digital Communications Created, wrote, and published APC Connections, first APC newsletter.
Maintained the APC brand on the NACCHO and APC websites and related resources. Served as lead staff liaison regarding marketing/communications, and APC product branding issues to APC sites, workgroup members, collaborative organizations, federal partners, consultants, and funding. Managed first APC Marketing Sub-Group comprised of APC site members.
Managed Marketing Consultants.K&L Gates LLP Washington, DCFirmwide Brand Manager Dec. 1999-Nov. 2008Led strategic planning, development, and implementation of printed marketing collateral, advertising, and public relations initiatives for an international law firm with 28 offices employing more than 3500 people. Developed and managed multi-million-dollar marketing budget. Responsible for brand management. Directed local and remote staff. Oversaw advertising and design agencies.
EducationAmerican University, Kogod School of Business, Washington, DC
M.S., Public Relations ManagementOhio University, Athens, OhioB.S., JournalismProfessional Affiliations Association of Women in Communications
AMADC Mentor DC Shorts Film Festival Screener
Hot Breath Pro Comedy Writing Group/UN Sustainable Goals Project Washington DC Comedy Writers Group National Press Club Journalism Institute Writing Through Group |
