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Title Digital Marketing Design
Target Location US-WI-Brookfield
Email Available with paid plan
Phone Available with paid plan
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Work ExperienceBVK / Creative Technology DirectorSEP Street Address  - JULY 2020 MILWAUKEELead the over seas dvelopment team as product owner. Responsible for conceptualizing digital solutions, developing wireframes, UX/UI interface designs, prototype & test viability of solutions from websites, AR, VR, mobile apps to voice skills that actively engage consumers to brands to in a meaningful way. Intellectual Properties: Envisioned and created five innovative digital web solutions that converted into growth opportunities. BVK Coop program Re-imagined a Coop program for tourism clients, through a user-friendly platform that streamlined purchasing, invoice tracking and partner communication. West Virginia was awarded finalist by the EST Tourism awards. BVK Ideator: Developed a virtual solution for the Carmexs innovation efforts that brought teams together, breaking barriers of silos between remote departments and building trust to freely share ideas, validate, vote on solutions for impact. BVK Collective: A highly curated knowledge publishing platform that continuous feed of highly curated news and data sources that is relevant to the health care category digitized useful, accessible. BVK Studio: An ad-making virtual solution for Moffitt Medical Group and Bryant & Stratton College.Re-imagined Campus Tour App rooted in data driven insights and personalized experience for BVKs Higher Ed vertical. Developed a concept that differentiated existing tourism apps forExperience Columbus where itineraries were curated by locals. Prototyped Alexa skills for Reno, Illinois and Disneys Star-wars theme park. Proposed re-imagined personalization user experience strategy for Panera Breads mobile app.ASTOUND Group / Digital Engagement DirectorJULY 2017 - AUG 2017, LAS VEGAS, NEW YORKFunctioned as a experiential design director to help build Compelling concepts, campaigns and digital ideas, designed brand environments for brands like Go-Pro, Twitch, Samsung, Nike. Collaborated with the architectural and structural engineering teams to design, art direct trade-show booths and VR for Go-Pro CES tradeshow booth that won Gold at Event Tech Awards. GMR Marketing / Digital Technology DirectorAPRIL 2016 - APRIL 2017, MILWAUKEEDesigned and conceptualized experiential brand environments brand activation, design and art direction strategy. Designed and developed concepts for digital marketing experiences from VR experiences, Web/Mobile sites, Kiosks, apps, interactive Games and augmented reality digital marketing experiences. Brands included 3M, Pepsi, Joybird.Developed interactive gaming experience for RBC Bank Developed virtual and augmented reality experience to help people experience cardiovascular functions, heights phobias, and human anatomy at Cannes Lions Health MedTech Expo.Tania DsouzaEducationTouro / MA Web and App DevelopmentSEP 2014 - SEP 2017, NEW YORKDeans List, Valedictorian, Career advancement Excellence Cranfield University / Master of DesignInnovation and Creativity in IndustryHuman Centered Design, Design thinkingSEP 2008 - SEP 2009, MILTON KEYNES, UKSir JJ School of Applied Art / B.F.A.Advertising, art direction and designJUN 2000 - MAY 2004, MUMBAISkillsVenture Design : Design Thinking  User ResearchLean/Agile environments  MVP  Human centereddesign  Customer Empathy Mapping  Illustration UI  UX  Usability Testing Data Analysis  Brand Strategy  StorytellingInteraction Design: Rapid Prototyping:  Wire-frames User flows Mock ups Sketch  Illustrator  Adobe XD  Wix  Voice interaction  Alexa skills  Adobe Photoshop InDesign  UX PinProgramming: Knowledge of HTML5  Java-scriptCSS  MySQL  Visio  Microsoft Access  iOS  Swift Objective-C Blockchain  Mobile App DevelopmentIOT  Aurdino Rasberry pi  Virtual RealityAugmented Reality  AI. Progressive web appsAwards2019 EST National State Tourism Directors MercuryAward finalist Industry and Strategic Partnerships Category for West Virginias Co-op Marketing Program. 2019 top 10 Finalists for the Tech For Good Pitch competitionGO-PRO CES 2016 Booth of the year. GoldEvent Tech Awards: Experience Design & TechnologyHarley Davidson at India AutoExpo 2013 GoldExhibition Presence of The Year (WOW E & E Awards) 2009 2010 League of American Communication Pro-fessionals: LACP International AwardsPHONE NUMBER AVAILABLE, Brookfield, WIEMAIL AVAILABLEwww.taniadsouza.compwd: taniasbookCreative Director / Product DesignerSpeaking & Mentoring2019 - 2020 Judge & MentoringJudge Governors business Plan ContestWisconsin Technology CouncilMentor The Commons, Milwaukee2019 Speaker / GE Health, MilwaukeeInnovation Keys to Digital Transformation,2018 Speaker / AMAEmerging Tech Trends in Marketing2019 Speaker / AMABlockchain, deep learning and AI. -Futuretechnologies and how they will impact themarketing landscape2018 Speaker Future of Voice,San Francisco2018 Speaker / WomensEntrepreneurship Day MadisonBlockchain and Artificial Intelligencein BusinessPublicationsHow is personalization, data and Artificial Intel- ligence shaping the way we think?Progressive Web Apps  The new way to en-gage your audience through Mobile.Learn to unlearn: 5 keys to transformationWork Experience Continued.ASTOUND Group / Digital Engagement DirectorJUNE 2015 - DEC 2015, LAS VEGAS, NEW YORKCollaborated with the architectural and structural engineering teams to design, art direct tradeshow booths design experiences. Crafted compelling stories within technology, design and strategy disciplines to develop interactive experiences across multiple platforms including Interactive Games and experiences for brand environments for brands like Go-Pro, Twitch, Samsung and Nike. SEVENTY EMG / Creative DirectorJUNE 2013 - AUG 2014 MUMBAILed the concept team, design directed several experiential brand environments, events, activations and digital experiences for brands like Mercedes Benz, Harley Davidson, Chivas and GQ. Built design and strategy presentations turning ideas into compelling narratives. Collaborated with the CEO and leadership team to build Intellectual Properties from concept to execution for Zambhala, Indias first Yoga and Life Spirit festival and design directed Harley Davidsons Tradeshow booth at India AutoExpo that won Gold and Exhibition Presence of The Year (WOW E & E Awards).FOUNTAINHEAD MKTG / Head of ActivationsJUNE 2012 - JUNE 2013 MUMBAIDeveloped and implemented campaigns that actively engage consumers to brands to achieve measurable results. Developed campaigns and implemented activations, experiential concepts for brands including Johnnie Walker, Smirnoff, Budweiser and Event Properties like Rawsons Reserve: Live from the Console and Time Out Food Awards.Memac Ogilvy Dubai / Art DirectorMARCH 2010 - Nov 2011, DUBAIDeveloped campaigns and implemented activations, experiential concepts for brands like Coke-cola, Volkswagen, Heineken, Puma, Unilever  Dove, Sunsilk, Ponds, Lipton, Snickers, M&M, Tang, British American Tobacco.Young & Rubicam Dubai / Sr. DesignerJAN 2006 - JAN 2008, DUBAIIntegrated consumer insights, brand strategy to build compelling campaigns, interactive design, concepts, logo designs, brand Identity for brands like Ford, Emaar, RTA, Abraaj Capital, Harvey Nichols, LG, Al Tayer Group, Virgin Atlantic. Presented work concisely and creatively to internal management and clients.

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