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Click here or scroll down to respond to this candidateCandidate's Name
Street Address Lakeside Dr. #4202Doral FL Street Address
PHONE NUMBER AVAILABLEEMAIL AVAILABLEObjective: I am seeking a position in sales and marketing where I can utilize my communication, public relations and marketing skills to build a strong distribution network for achieving a higher penetration level.Summary15+ years executive level experience combined with a marketing and communication degree from a well-established Institution. Extensive multi-unit marketing experience in the QSR Restaurant industry within both the South Florida. Excellent time management, organizational and follow-up skills. Work well in a dynamic, high growth, entrepreneurial environment. Excellent managerial, organizational, leadership and verbal/written communication skills. Analytical and strategic mind who can plan, organize, execute and report out ideas and results. Experience working with an executive team to drive an organization forward. Successful analytical experience, with proven ideas and methods for driving the organization forward. Very deadline oriented; Adaptable, flexible, patient, able to work with little outside direction and takes ownership; Ability to perform with a high degree of professionalism, integrity and business ethics; Driven by self-motivation and achieving results; Very proactive communication style.10 years experience delivering profitable marketing solutions in the South Florida market and Casual Fast Dinning industryProven ability to create compelling marketing campaigns and penetrate new marketsDeveloped and implemented high-impact integrated marketing plans that increased sales by 22%Developed market specific merchandising and promotional strategies to expand market shareExpert in competitive market analysis and qualitative and quantitative researchDevelopment and delivery of the overall go-to-market plan for cicis Pizza Beyond pizza products including positioning, PR, launches, collateral and eventsRecord of initiating and building positive relationships to secure long-term relationshipComprehensive digital marketing capability current with social media and online trendsExperience in leveraging progressive marketing tactics including viral and virtual vehiclesSuccessful event planning and executionHigh-impact presentation and negotiation skillsWork ExperienceField Marketing ManagerCicis Pizza, Miami, FLJanuary 2015 November 2017Conducted market research and intelligence to inform marketing tacticsPlaned, developed and implemented strategic marketing plans that result in consistent annual sales increases of 22% over prior yearDeveloped marketing team to successfully implement program and deliver on organizational objectivesDrove the introduction of enhancements to stablished products to increase sales by $411,514 over 12 monthsDirected cross-functional teams to ensure the successful launch of 6 new productsDeveloped launch schedules, advertising, direct and indirect marketing campaigns, promotions, sales tools and event marketingCo-ordinated marketing activities with PR and pressManaged advertising campaign creation and executionCreated and implemented social media strategy to integrate with overall marketing tacticsOversaw pricing strategies on new and existing products to ensure competitiveness and profitability objectives are achievedManaged distribution channels for productsBusiness Development ManagerHello Printing IdeasJanuary 2013 August 2014 (1 year 8 months) 6114 NW 74 stMarketing communication consultantVisual communication such as signage, large format printing, trade shows, marketing activations in point of sales and more.Product launches and advertising campaigns, specific events and promotionsSales & MarketingMarcus Wholesale Repair LLCOctober 2012 November 2013 (1 year 2 months) 2503 NW 72nd Ave. Suite A2503Email Marketing Campaigns. International Sales.MARCUS WHOLESALE & REPAIRADMINISTRATIVE ASSISTANT- Charge of billing and reporting to the Accountant- Reply email from clients, sending information and clarifying doubtsabout our services- Preparation of quotations, placing the orders of requested products,best prices and distributors- Relate monitoring and result of quotations- Customer service by phone or in person in English and Spanish- Contact vendors and registering the company to buy directly at betterprices in English and Spanish- Processing and Packing List shipping and tracking of shipments fromMiami to Venezuela, to delivery to customers- Responsible for online purchases, tracking them and make claims tosolve any problems directly with sellers- Updating price lists constantly checking them with our vendors anddirect competition- Online promotions- In charge of social networks- Responsible for the receipt, delivery and procurement of spare partsfor repairing phones- Responsible for maintaining up to date files of sale, shipping, repairorders, purchasing and invoicing- Bank reconciliation and deposit verificationMarketing ManagerAccount Manager Johnnie Walker 100 years of walkingWundermanFeb 2008 December 2008Determined profitability and viability of product enhancements and new products releases for Walker HouseDeveloped digital marketing campaigns for DIAGEO. Black Label Brand. Developed and implemented integrated marketing campaigns including branding, direct mail, print and web advertising, sales collateral materials, PR, promotions and eventsCreated and executed digital marketing strategy to drive brand awarenessRegional (Venezuela) supervisor of online Campaign and digital media complianceDevised fresh market penetration strategies to secure new contracts worth $80,000Led 15% gain in sales volume to $50,000 within a 11 month periodMarketing ManagerValle Arriba Athletic Club (VAAC)2002 2005Developed and implemented demand creation campaigns to promote new and established products to targeted marketsDeveloped and delivered key marketing communications initiativesCreated high-yield marketing materialEducationUCABMassive consumer marketing, Marketing2006 2007VenezuelaUniversidad Catlica Andrs BelloMarketing & Public Relations, Communication, General1992 1998Marketing and Public RelationsTechnical SkillsAdvanced computer skillsProficient in MS Office, data analysis applicationsExcellent project management skillsQualitative and quantitative research skillsCore CompetenciesCommunication skillsOrganization and planningProblem analysis and problem-solvingPersuasive and influencing abilityTeamworkNegotiation skillsPresentation skillsInnovation and creativityDecision-makingAdaptabilityStress toleranceReferencesAvailable on request |
