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Title Sales, Marketing, Development Director
Target Location US-CO-Aspen
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Candidate's Name
Aspen, Colorado Street Address
EMAIL AVAILABLE  PHONE NUMBER AVAILABLEBusiness Development, Sales & Event ProducerDynamic, inventive sales leader and business development director with extensive experience exceeding projected goals and successfully managing major projects and campaigns through the utilization and implementation of proven marketing strategies and effective team leadershipAreas of Expertise25 Years Experience As Event Producer and PromoterTeam Building & Leadership Account Management & GrowthImplementing Proven Strategies Customer Satisfaction Achieving GoalsCareer AccomplishmentsSupervised $1.5M marketing budgets.Regularly exceeded annual goals by 10%..Professional ExperienceThe Aspen Times Aspen, ColoradoDirector of Business Development & Sales Manager 2007  2018Designed and implemented integral national and world-wide digital marketing campaigns. Utilized marketing knowledge to create branding and position strategies for various businesses. Implemented proven methods to target new clients while simultaneously developing a strong customer base.Key Accomplishments:Increased inherited account list billing from $250K per year to $900K in one year through the implementation of account management and growth strategies.Implemented proven methods to successfully anticipate client needs, resulting in the execution of a 10% increase in annual sales.Created successful marketing campaigns and fundraising events to increase donations and visibility for numerous non-profits.Avalanche Concerts, Inc., Aspen, ColoradoPromoter - Producer 1985-2008Responsible for total organization, on-site coordination, community management and financial risk of hundreds ofevents for audiences ranging from 300 to 30,00Key Accomplishments:Planed and implemented all marketing campaigns, including creative developmentLocal production and site manager for numerous regional and network TV programsCorporate clients included Aspen Ski Company, HBO Comedy Arts Festival, 2002 Winter Olympics, Forstmann Little & Co, Goldman Sachs, Aspen Music Festival, Vail Valley Foundation, Steamboat Ski and Resort, Vail ResortsGallagher Sharp West Aspen, ColoradoAccount Marketing Director 2003  2008Directed all aspects and functions related to account management for long-standing boutique marketing and design firm specializing in luxury resorts and hotels. In concert with agency principles, developed and implemented wide-ranging marketing and public relations plans using expert knowledge and proven methods. Managed daily client relations utilizing exemplary customer service gained from coordinating with client and web designers to create integral website and content layout plans. Oversaw cost estimates and printing for creative design processes.Key Accomplishments:Expertly oversaw large marketing budgets of up to $1.5M per year.Appointed to design national media plans utilized to execute purchases and manage placements.Created and implemented successful promotional event for a new Planed Community.Increased awareness of opportunities in a new retail-office-medical business park by placing non-traditional ads in magazines and newspapers.Additional Experience:General Manager & Promotions Director KSPN TV, KSNO Radio Aspen, ColoradoEducation and CredentialsBachelor of Arts in CommunicationUniversity of Colorado  Boulder, COProfessional Development:Digital Marketing  Swift CommunicationsCSS  Center for Sales StrategyFilm and Video Production  University of ColoradoFounding President, Board of Directors, Early Learning Center, 1989-1993Volunteer Teacher, Aspen High School Vocational Education, 1997-2001Volunteer, Save the Wheeler Opera House Campaign, 1988Member, Aspen Community Theater, 1985-1995

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