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PHONE NUMBER AVAILABLE ( EMAIL AVAILABLE Inbound & Outbound Initiatives ( Direct to Consumer Marketing ( Industrial Sourcing ( Web & Portal Management ( Strategic & Marketing Planning ( Account Management ( Promotion Strategy ( Product Launches ( Financing Agreements ( Customer Loyalty Programs ( Customer Agreements & Retention ( Worldwide Marketing & Sales Initiatives ( Latin America & Caribbean Business Development ( International Business & Marketing ( Corporate Partnerships ( Licensee Management ( Project Management ExecutionQUALIFICATIONS HIGHLIGHTS < Experienced sales and marketing professional with demonstrated ability in establishing long-term relationships that translate into increased sales and opening of new markets in over 30 countries of Latin America & the Caribbean plus other business travel to a total of 70 countries. < Excellent critical thinking and people skills backed by a strong products and services background adaptable to changing environments and responsibilities. < More than twenty five years' experience in training and development, motivation and team building/leadership, negotiation and mediation.WORK HISTORY2015-Present director sales & marketingrentmax car rental, miami, fl - rentmax rental car brand < Responsible for leading the Global expansion of the RentMax Car Rental brand including development of a GSA and OTA network in more than 40 countries with the creation of online reservations tools (web, XML, booking tool and state of the art Voucher System), along with the setup of its affiliate program. Also in charge of all sales and marketing activities worldwide for the company together with it's on-line, partnership and distribution strategy formulation. Extensive travel to international tradeshows. Key account and partnerships negotiations and signing in Europe, Asia, North America and Latin America.2013-2015 director travel consultancytg consultants, miami, fl - travel industry consultancy < Business consultant for the travel and rental car business in Latin American and Caribbean. On-line travel agency strategy formulation and implementation. Travel partnerships and Strategic Alliance negotiation and execution. Analysis of business strategies and market opportunities. ROI analysis and evaluation. Product selection and payment solutions options for mobile and on-line platforms. Travel retail sales under Turiglobal.com.2007-2013 Sales and Marketing Manager, Latin America & Caribbean avis budget group, ft.lauderdale,fl - avis & budget rental car brands < Responsible for overall outbound Avis & Budget General Sales Agents (GSA) network of 18 representatives and inbound sales support to in-country licensee locations (50% regional travel). Managed all marketing planning and related activities with in-country contracted staff, resources, customers and partnerships. Planned marketing strategies and initiatives to increase revenue for existing accounts and development of new ones. Responsible for budgeting, P&L, sales and financial analysis activities - proposal/prospect documentation, contract assembly and review.2000-2007 International Sales and Marketing manageru.s. match company, miami, fl - european and asian machinery and productssourcing. < Responsible for end to end project leadership of all Sales & Marketing and new business development for providers and distributors of industrial raw materials and machinery for manufacturing. Developed a new consumer products business in the Latin America region - adding 5 new markets and growing sales by 50%. Formulated marketing plans and distribution strategies for new and existing product lines. Travel to Europe (Czech Republic, Spain and Germany) and Asia (India and China) for product sourcing.1998-2000 Area Sales Manager, Latin America & Caribbean - Corningware, Pyrex, Vision, Ekco & Corelle product linesworld kitchen, inc. / corning consumer products co., miami, fl < Responsible for sales execution and territory management of the company's main product lines. Executed on new market opportunities and introduction of new products, trained distributors and retail salesforce and established complete distribution strategies in Latin America and the Caribbean. Formulated and executed marketing plans including pricing and promotions strategies.1996-1998 Business Development Manager - latin america & caribbeandynamic precision, inc., coral gables, fl (ip, caraustar paper, upm, gp,ivex paper) . Supervised sales as well as customer and supplier relations. Negotiated client contracts for exporter to Latin America and the Caribbean. Executed and managed the logistical administration of shipments and export documentation. Led new market and product diversification initiatives. Managed business development activities in Latin America for new and existing customers. Formulated strategy for new paper sources and procurement in the U.S., Canada, Asia and Europe.1994-1996 Product Manager, Security Hardwareblack & decker (us), inc, Miami, fl (kwikset, black & decker, titan, corbin& geo brands) < Managed Latin America regional sales and marketing operations for the Black & Decker security hardware product lines. Created and implemented regional and country-specific marketing plans, conducted training of the field salesforce and performed as liaison between the markets and the manufacturing plants. Traveled extensively through Latin America and the Caribbean including the introduction in Brazil of the Black & Decker security hardware brand and visits to US tradeshows and production plants in California and Italy.1991-1994 Assistant sales Manager, Domestic & export salesCampofrio central romana corporation, la romana, dominican republic (hams,salami, bacon, sausage, bologna, etc.) . Supervised the day to day sales activities for the 3 domestic sales offices with their 17 salesforce personnel. Oversaw the export to other Latin American countries and to the US of the company products. Called on both domestic and international customers in the implementation of the marketing plans including pricing, promotions and distribution.EDUCATION, TRAINING & MEMBERSHIPS MSMIS, Masters in Management Information Systems, FloridaInternational University (FIU 2001) MBA - Specialization in Strategic Management, University of Miami (UM 1991) BS - Economics, Instituto Tecnologico de Santo Domingo (INTEC 1989) Product Management Certifications - University of Chicago & AMA, New York (1995) Bank of Boston Credit & Operations Training, Dominican Republic (1988- 1989) Zig Ziglar Sales Training (1994) "Best in Class" Sales Leadership Award - Avis Budget Group (2011) Member of SKAL INTERNATIONAL ( 2010-Present) |