Job description
- Develop and execute marketing strategies to increase user acquisition and retention, and drive revenue growth
- Build and manage a local resource group to support the company's marketing
- Build and expand a portfolio to drive active rates and content diversity, while creating trusted long-term relationships
- Lead kick-off campaigns, manage timelines, assets, and opportunities for optimization, and set clear expectations
- Develop and implement agency management and business development action plans to meet targets and KPIs
- Create and execute events and initiatives for recruiting and developing new and established
- Conduct market research and analysis to identify growth opportunities in market and stay up-to-date on industry trends and competitor activity
- Analyze and report on marketing performance and identify areas for improvement