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Marketing Project Coordinator Location: US-TX-Addison Email this job to a friend
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The ideal candidate for this role will have a passion for using data, analytics and email best practices through Marketing Cloud. - Work with the Sr. Email Marketing Specialist and Communications team to develop a deep understanding of business model and communication calendars.
- Assist with all email campaigns, including loading lists, data extension creation, execution, testing, optimization, and follow-up.
- Troubleshoot system issues as they arise.
- Ensure all email marketing campaigns are always targeting the right audiences with the right message at the right time.
- Use data to constantly analyze, diagnose, and measure performance against expectations.
- Maintain and manage ESP/Marketing Cloud contact database.
- Adapt to existing processes and procedures, while staying current with programs to suggest new approaches to delivering better results.
REQUIREMENTS - Minimum of 3-5 years of professional experience in email marketing and automation required.
- Excellent PC skills including Microsoft Office suite and an email marketing platform required; experience with Salesforce Marketing Cloud strongly preferred.
- Strong attention to detail, excellent organizational and time management skills, and the ability to work on multiple projects simultaneously.
- Both B2B and B2C marketing experience preferred.
- Strong service mentality to support business partners.
- Able to work with technical, business development, creative, and marketing teams.
- Knowledge of Illustrator and/or Photoshop for basic image editing a plus.
- Exceptional writing, editing, proofreading skills.
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