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Ecommerce Manager
Location:
US-CA-Los Angeles
Jobcode:
30f78308e948b85a9eb7767f55cfdd9f-122020
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A growing ecommerce business that focuses on health and wellness through selling supplements, skincare and other various offerings is looking for a full time rock star to be our Ecommerce Manager.



Duties of the Ecommerce Manager:

Combine existing expertise in sales, marketing, technology and management to deliver a superior brand and shopping experience for all customers. Oversee the ecommerce website of a brand. Manage the overall user experience, including site navigation, content development, checkout funnel and promotional campaigns.

Carry out effective marketing strategies to increase the company's profit. Along with this the e-commerce marketing manager also undertakes various other responsibilities as follows:

    •    Manage and oversee the organization's e-commerce business efforts

    •    Head the planning and execution of the marketing strategies to promote services and products to online customers

    •    Conducting business to business transactions through an internet website

    •    Interact with the high officials on the design and implementation of website marketing plans

    •    Prepare and demonstrate presentations of various marketing strategies

    •    Cooperate with the web developers to make necessary changes in the website if necessary

    •    Interview and recruit new marketing executives and educate them about the company policies

    •    Allocate work to the marketing executives and supervise them

    •    See to it that all the online transactions are carried out according to the rules decided by the government

    •    Responsible for all online activities

    •    Develop affiliate marketing programs

    •    Create and maintain an online business plan

    •    Staying up to date on software or data trends

    •    Keep current knowledge of online trends

    •    Updating website for new mobile or computer systems to appeal to current and future customers  

    •    Provide analytic reports of online sales

    •    Search Engine Optimization (SEO), PPC,CMS, Social Media, Email marketing.



Requirements of the role:

    •    Excellent verbal and written communication skills

    •    Expert knowledge about various marketing strategies

    •    Knowledge about SEM and SEO concepts

    •    Expert knowledge of affiliate marketing

    •    Knowledge about online campaign management

    •    Expert leadership qualities

    •    Expert analyzing and organizational skills

    •    Excellent recruitment and training skills

    •    Experience managing a team of people

    •    Ability to critique and advise E-Commerce team

    •    Digital marketing experience and keen interest

    •    In depth understanding of web design and web analytic software

    •    Experience in marketing and technology

    •    Ideally use of  Adobe Photoshop, IDesign, UX, Dreamweaver, Google Analytics

    •    Knowledge of Bulk Editing, Multi-Attribution modelling, Bid Management across networks, A/B testing of adverts, Google adwords

    •    Educated to degree level in Digital Marketing or any related field

    •    Writing, Content Marketing.

    •    Data Analysis, Analytics.

    •    Testing and Data Collection.

    •    Email Marketing in Klayvio


Solluna by Kimberly Snyder

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